Datastream Group

Content + Visual Development, Brand Strategy, Web Development

Datastream Group provides a complete suite of data products and services covering both B2C and B2B markets. With two decades in the industry, Datastream Group, Inc. been at the leading-edge of the digital data explosion, collecting and curating data and innovating solutions. DSG touts over one billion data elements in the DSG portfolio and utilizing the most advanced data products and cutting-edge technologies.

We were hired to develop a full brand identity system to tell a unique story. Along with the Datastream suite of new brand identity, we have launched a new responsive website featuring a unique modern design. The design of the new website and the structure of information improves its overview and usability, delivering rich content in a clean and organized way that makes it easier to navigate and is more user-friendly. This provides visitors easy access to learn about our company and the products and services provided.

Behind the Scenes

We provide a full suite of marketing services for Datastream Group including 3 newly developed branded logos (Datastream Group, onedb, and Datastream Touch Platform), email marketing, collateral materials, and a new branded dynamic website. The new website and brand identity reflect the bold, energetic and forward-looking culture of their company and are designed to inspire and further elevate them as DSG continues to provide quality value to their clients. The new site is divided into six main sections: Products & Services (including Digital Services), onedb, DSG Touch Platform, Our Data, Omni-Channel Data, and Verticals. We shifted to a client-centric layout, so our clients can easily navigate the site and locate the information they need.

Client: Datastream Group, Inc.

“We would very highly recommend Sharkey Advertising for your website or advertising needs. After consulting with Fran we decided to move forward on a completely new website as our website was getting very dated after patching and changing it for over 10 years. Fran immediately took the wheel sending us a strong selection of branded concepts and imagery to choose from and giving us solid advice in building a new look for our business. After deciding on a basic design and imagery, Frans team went to work on branding, website layout and content. We had to give them minimal direction and before we knew it the site was complete. We had to make very little changes, it was a instant hit for us! Sharkey’s entire team is above professional and if you want the best this is the place to go! Five stars!”

—Eric Reinertsen, CEO/Founder, Datastream Group, Inc.