Featured Work: WS Ponton
Print Marketing, Content + Visual Development
WS Ponton connects the world’s premier brands to the country’s exclusive audiences for 135 years. Understanding the unique behavior of elite markets, WS Ponton specializes in Postal, Email and Display in categories as Investor, Insurance, Donors, Travelers and Wealthy—making the difference in successful targeting, capturing their attention and generating response.
WE WERE HIRED:
We were hired to develop a new main visual brand for their Print Direct Mail materials. Marketing collateral is an essential part of an overall marketing strategy and is part of a company’s image, and will help to promote a brand to prospects and customers. Combined with digital ad banners and email marketing, this multi-channel approach is setting WSP up to attract new customers.
“Working with Fran has been a unique experience. Her enthusiasm is truly genuine and creative talents are unique while immersing herself in your project. She has a no-compromises until its perfect attitude which I’ve rarely seen. Our past experiences with agencies were; creative but unprofessional, or professional but stale. Fran and her expert team have all of the qualities and talents that you would want in an agency. Their finished products are meticulously thought-out, created and crafted, to convey your message. If you have high expectations and a passion for your project, Fran is the person to work with.”
—Joseph Marchese,WS Ponton