/ September 18, 2018 /

Featured Work: Foreign Affairs Magazine

BY Sharkey / IN News & Events

Featured Work: Foreign Affairs Magazine

Content + Visual Development, Print Marketing, Digital Marketing

CLIENT:

Foreign Affairs is the leading forum for serious discussion of American foreign policy and global affairs. It is now a multiplatform media organization with a print magazine, a website, a mobile site, various apps and social media feeds, an event business, and more. Foreign Affairs is published by the Council on Foreign Relations (CFR).

WE WERE HIRED:

We were hired to develop advertising material to support the Foreign Affairs ad team. Sharkey Advertising creates print, online and custom events materials, executing creative through the Foreign Affairs branding guidelines. Sharkey also handles from start to finish the turnkey custom publishing product that allows their clients to leverage the magazine’s unique brand authority, editorial credibility and extraordinary audience demographics.

TESTIMONIAL:

“Fran Sharkey is a driven marketing and communications professional. Whenever we worked together, she was a constant source of clever ideas that promoted the brand and positioned our products and services to provide competitive advantage. She’s resourceful with research data, she’s immersed herself in social media, she’s adept at all aspects of customer engagement, she’s got a strong moral compass. And she never let a ball drop in the many years we worked together. She was always a trusted, valuable asset to the team”.

— Ed Walsh, Advertising Director at Foreign Affairs

BLOG

/ November 27, 2018 /

Online strategies are so important for modern
day marketing that marketing collateral is often
overlooked.

BY Sharkey / IN Blog
/ November 13, 2018 /

Online strategies are so important for modern
day marketing that marketing collateral is often
overlooked.

BY Sharkey / IN Blog
/ October 24, 2018 /

Online strategies are so important for modern
day marketing that marketing collateral is often
overlooked.

BY Sharkey / IN Blog
/ October 16, 2018 /

Plan Your 2019 Marketing Budget with Branding In Mind, Don’t let another year go by in which your branding elements
drift farther away from your core values.

BY Sharkey / IN Blog
/ September 25, 2018 /

In today’s business environment, having a website that looks great and functions smoothly is essential to your immediate and long-term success.

BY Sharkey / IN Blog
/ August 1, 2018 /

While web trends come and go, we have held to our core values—great visual design, intuitive user interfaces, and content creation that speak to each client’s message and brand.

BY Sharkey / IN Blog
/ July 25, 2018 /

Part of having an effective brand is the ability to tell compelling stories about your products, services, and your business itself.

BY Sharkey / IN Blog
/ July 10, 2018 /

Great design is a combination of beautiful aesthetics and intuitive actions that will inform, entice, motivate and influence decision-makers.

BY Sharkey / IN Blog
/ June 19, 2018 /

Sharkey Advertising can help you develop an in-depth email marketing strategy. We will help you to create artistic email templates, landing pages or original campaign creative to increase the visual impact of your emails.

BY Sharkey / IN Blog
/ May 15, 2018 /
ENTICING CREATIVE—PERSONALIZED PRINT & DIGITAL CAMPAIGNSDIRECT MAIL—EMAIL MARKETING—SOCIAL Finding new ways to reach volunteer and donor prospects can be challenging in the nonprofit marketplace. There are many nonprofits competing trying to gain exposure and live out their mission. How your organization plans and executes your marketing and exposure strategies could be the difference between success [...]
BY Sharkey / IN Blog
/ May 2, 2018 /

Generally, there will be many people throughout your company working closely with your brand identity, and they may have different idea on how to make use of the brand.

BY Sharkey / IN Blog