Fellow Health Partners
Content + Visual Development, Web Development
Fellow Health Partners is committed to helping clients improve their bottom line by applying innovative medical business solutions. More doctors, practice managers and hospitals are aware of what makes the company “meaningfully different”.
Fellow Health Partners works with clients and locations across the United States, acting as an extension to any medical practice or facility—providing billing expertise, office and workflow solutions, customer service assistance, and administrative support.
We were hired as CMO to brand this start up company, and is responsible for the company’s overall marketing and branding initiatives in all media spaces—Ensuring that Fellow Health Partners’ message is distributed across channels and to targeted audiences in order to meet sales objectives.
We keep an eye out for maintaining brand consistency across marketing vehicles to reach the target audience and drive maximum results.
Fellow Health Partners focuses on personalization, customer service, and rigorous training for staff and management with the goal of making things easier and less stressful for the customers.
“Medicine is complicated. Billing shouldn’t be.”
Behind the Scenes
We built a visual brand around this company’s response to the movement away from patient-centered care and inaccurate reimbursements across the healthcare industry. Our approach to the end-to-end branding revealed meaningful insights to create strategies that engage the customer, building long-standing relationships.
Client: Fellow Health Partners
“After working with her in the past, I sought out Fran Sharkey to take on the role of CMO for this new start up venture in the health arena. Sharkey has been critical in the growth of our marketing capabilities. She understands the issues of brand and the importance of putting the customer at the center. Sharkey brings a balanced insightful perspective to our partnership.“
— Michael Brown, CEO Fellow Health Partners, Inc.