/ October 16, 2018 /

Is 2019 the Year to Invest Smartly in Your Brand?

BY Sharkey / IN Blog

Plan Your 2019 Marketing Budget with Branding In Mind

Don’t let another year go by in which your branding elements
drift farther away from your core values.

It’s common for most companies that, over time, branding elements become outdated and are no longer relevant. At Sharkey Advertising we see this all the time. Companies grow, need a totally new brand, need a refresh, merge or purchase other companies and the brand values that have been developed over time no longer fit with new directions or strategic visions.

Ask yourself some of these critical questions:

  • Are all your company divisions in sync with their branding messages?
  • Are your brand values reflected on your website, marketing collateral, PowerPoint presentations, trade show booths and premiums?
  • Is your Social Media working independently or is it in tandem with your specific marketing goals? Does it engage your customers and drive traffic to your website?
  • Does your Email Marketing campaign get results and provide actionable intelligence on how your customers are interacting with your company?

If the answer to any of these questions is no, then don’t hesitate to contact Sharkey Advertising today. We can help provide guidance in each of these areas and develop an estimate on how much to set aside in your 2019 budget to get your brand back on track. For almost 20 years we’ve helped companies just like yours develop and refine their branding and improve their bottom line.

Call Fran Sharkey, Principal at 631-224-9220 or email fran@sharkeyadvertising.com to set up a call.

Make 2019 the year your brand is brilliant!

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