client: hp.
This feel-good ad “salutes” all military personnel responsible for collaborating with hp to make the IT solutions a reality for the armed forces. The ad displays images of the IT product family available and helps enthrall the audience with a striking graphic. The campaign touts hp+you, an American team and overall achieves its purpose in reinforcing the nationalistic ties of the company and their partnership with the military.

client: WeTV. WeTV asked Sharkey Advertising to come up with some creative campaigns for their trade advertising. In keeping with the WeTV brand and brand elements, this ad was part of the "Curiousity Campaign" and highlighted one of their primetime shows, Bridezillas. The idea was to "satisfy" curiosity with fascinating and thought-provoking original stories that push the boundaries as they entertain and give women something they can't help but talk about.

client: WeTV. WeTV asked Sharkey Advertising to come up with some creative campaigns for their trade advertising. In keeping with the WeTV brand and brand elements, this ad was part of the "Curiousity Campaign" and highlighted one of their primetime shows, Secret Lives of Women. The idea was to "reveal" curiosity with fascinating and thought-provoking original stories that push the boundaries as they entertain, inform and give women something to talk about.

client: WeTV. WeTV asked Sharkey Advertising to come up with some creative campaigns for their trade advertising. In keeping with the WeTV brand and brand elements, this ad was part of the "Curiousity Campaign" and highlighted all of their primetime shows. The idea was to "peek" curiosity with fascinating and thought-provoking original stories that push the boundaries as they entertain, inform and give women something they can't help but talk about.

client: WeTV. WeTV asked Sharkey Advertising to come up with some creative campaigns for their trade advertising. In keeping with the WeTV brand and brand elements, this ad was part of the "Crave Campaign" and highlighted one of their primetime shows, The Locator with Troy Dunn. The idea was to crave fascinating and thought-provoking original stories that push the boundaries as they entertain, inform and give women something they can't help but talk about.

Promoting SMS Marketing Services, Inc. Data-Driven, Multi-Channel Marketing Services in a new branding campaign.

client: CPC Associates, Inc. This direct marketing company wants clients to stop juggling their direct marketing efforts by using their powerful direct mail program to reach new movers.

client: CPC Associates, Inc. We really wanted to establish a personal connection amongst the client and the reader through the quirky perspective of a child. The goal was to highlight the power of our client’s Data Advantage and Beyond Services.

client: CPC Associates, Inc. Our approach to this campaign was to express that CPC knows more about people with their Masterfile database. We gave them a face, showing the different types and needs of individuals that our client's exclusive lists would include. With "quirky" images, we added a comic twist to this human interest campaign.

client: Dirt Devil. Promoting the new Dirt Devil line designed for hardwood flooring, we focused on everyday living of a typical American household touting "America Celebrates One Clean Home At A Time".

client: The LakeHouse Restaurant, Bay Shore NY

client: Military Retailer. We developed the Healthy Living and The Cold Beverages, Hot Profits promo ads for two new Military Retailer Advertising Supplements. In utilizing specific colors to catch the reader’s eye, the parallel placement of several images worked rather uniquely, and allowed for the expression of many healthy pursuits. We wanted to be informative and efficient in the text area and be more innovative to let the images and colors speak for themselves.

clinet: Oaktree Systems, Inc. The mission was to create an advertising campaign promoting the client’s direct marketing capabilities to the nonprofit sector. "Make a Splash and Get Bigger Results" from your fundraising efforts--was the underlining message for this database management & data processing company.

client: CPC Associates, Inc. This campaign created focus on the company's new resident files. We introduced a concept of Value: family values, added-value, market value to portray the valuable 1.5 million moving people every month.

client: CPC Associates, Inc. The New Movers "They Need Stuff" campaign was created for one of our direct marketing clients to promote their new movers lists. Sharkey Advertising focused on new buyers needs to the clients who want to reach the 1.9 million moving people every month.

client: The Freeport Inn & Marina. Known as a Long Island on the water summer venue, we wanted to maximize their exposure during their off season to promote a Winter Weekend Escape for this call to action ad. We also co-branded this with an offering from the Winter Bar Menu of their sister property, The Patio Marina Lounge.

client: The Patio Marina Lounge. We branded this client as a cool, hip upscale venue. With sizzlingly hot graphics and provocative headline copy, we introduced this indoor/outdoor dining and lounge venue to the Long Island market.

client: Nico at the Gatsby. Voted most romantic dining location by readers of AOL City Guide and Long Island Press, this Long Island based restaurant, catering and bar venue stresses their romantic flavor with upclose and intimate creative for their new lounge campaign.

client: Oaktree Systems, Inc. This client wanted an attention-getting ad campaign touting their real-time online services. We created the provocative Naked Truth campaign as 2/3 black & white ads that would run consecutively in an industry circulation magazine.

client: D. A. Lewis, Inc. For this ad campaign, the goal was to help the client reposition itself within the Direct Marketing industry, touting end-to-end services in the direct mail arena. We presented a humorous, black and white creative execution centered on the use of wild animals to catch the readers eye, pull them into the text and drive home the selling points. This effective strategy created a buzz in the Direct Marketing industry.

client: Nico Italian Restaurante. This Long Island based Italian restaurant wanted to appeal to a broader audience when they re-opened their doors with a new menu, a new approach and a new name. With a clever spin on great works of art, we created a more family-friendly and casual venue atmosphere with our Masters Campaign.

client: Van Son Digital. The mission was to create an advertising campaign promoting the client’s digital and desktop inks. The result were two graphically executed ads that stressed the benefits of the product line “Color that Stands the Test of Time” and “Color that is Right on the Money”

client: DeBlasio Capo. These ads promoted that the client specialized in new home construction and whole house renovations. We showed interior and exterior shots of some of their custom homes and touted their originality and sense of style in the copy. These were placed in an upscale home magazine to carve out a niche in that market.